The Nurture® Program is a free and confidential text-based program that connects experienced moms with new moms to offer support and resources. We are parents helping parents through the use of technology and text messaging. Parents use their mobile phones to ask questions and receive information from their mentor just when they need it. Mentors easily send and receive text messages using our custom software program to answer parents’ questions and provide information and support, along with activities for parents and babies to do together. The information and resources shared are designed to promote the social emotional development of young children, and thus to support moms in nurturing their babies.